11.08.09
Gallery Row Signage + Identity w/ DurfeeRegn
The Gallery Row signage project was all part of a Community Redevelopment Agency (CRA) project, these signs are attached to 25 street light poles around Main and Spring from 2nd to 9th.
Designed to alert people to the galleries' presence, as well as a signifier that you are in the Gallery Row zone. The signs are attached to sidewalk lampposts 16 feet from the ground. The signs are 5 inches tall and 12 feet wide; two thin panels announce "Gallery Row" on both sides. Collectively, the signs are intended to create a large dashed-line that indicates the borders of Gallery Row. Because of weight restrictions the signs are constructed of honeycomb aluminum and including the bracket weigh just under 15lbs.
